HEAVY.COM PR BLOG

Superficial Friends on Showbiz Tonight 1.05.07

heavypr — Mon, 08 Jan 2007 16:50:26 +0000

On the net, were crazy about “Superficial Friends” on Heavy.Com. The animated show features Paris Hilton, Nicole Richie and The Olsen Twins ruling their empire from the great hall of anorexia, where they remain devoted to the concept of selfishness and social ignorance.

Don’t forget to log on to heavy.com each week for a new episode of SUPERFICIAL FRIENDS!

Click Below To View Clip

Superficial Friends on SHOWBIZ TONIGHT 1.05.07
[myheavy=gatewayUrl=http://www.myheavy.com/flashservices/gateway.php&heavyGatewayUrl=http://www.heavy.com/flashservices/gateway.php&heavyServerPath=http://www.heavy.com&myheavyServerPath=http://cache.myheavy.com&embedID=e77aacc1f2333e534164cd5cf1caf7b2&videoID=3999&videoType=user&autoPlay=false]

NY TIMES : The Lads Are Getting Picky 12.25.06

heavypr — Tue, 02 Jan 2007 18:32:06 +0000

And, Heavy.com has America’s Suck Countdown, with a joke-a-second cadence that would be difficult for anybody to catch up with, let alone a magazine.

Click Here To Read The Article

http://heavypr.files.wordpress.com/2007/01/the-lads-are-getting-picky-new-york-times.pdf

New York Post 12.10.06: Superficial Friends on Hot List

heavypr — Wed, 13 Dec 2006 23:40:43 +0000

CLICK HERE TO READ ENTIRE ARTICLE

Advertising Age 12.08.06

heavypr — Fri, 08 Dec 2006 16:44:25 +0000

WPP’s Sorrell Won’t Be

‘Disintermediated’

Agencies ‘Not Moving Fast Enough’ to Adapt to Changes Wrought by Digital Media

Click Here For Entire Article

WorldScreen Article 12.05.06

heavypr — Tue, 05 Dec 2006 22:57:44 +0000

John Schmidt, the CEO of ContentFilm, Fireworks International’s parent company, commented, “The development of new media opportunities at ContentFilm is a high priority. Our first move in this area is the launch of Heavy Worldwide, which we are bringing to the international marketplace now…

CLICK HERE FOR THE ENTIRE ARTICLE

Entertainment Weekly 12.8.06

heavypr — Tue, 05 Dec 2006 21:02:31 +0000

EW Featured the Superficial Friends in “The Must List” section.

Click Here for the Entire Article

OK! Magazine 12.11.06

heavypr — Tue, 05 Dec 2006 20:56:46 +0000

OK! Featured the Superficial Friends in the “This Week We’re Loving” Section.

Click Here For The Entire Article

ok-magazine-on-superficial-friends.pdf

Washington Post Article 12.02.06

heavypr — Tue, 05 Dec 2006 16:43:07 +0000

Video Visionaries Meld

Traditional TV and the Web

By Mike Musgrove

Washington Post Staff Writer
Saturday, December 2, 2006; Page D01 Is TV moving onto the Internet or is the Internet moving onto TV? As the lines between the two begin to blur, it’s getting harder to tell.

Click Here For The Entire Article

Revenue Article : Video Ad Explosion

heavypr — Tue, 05 Dec 2006 15:48:07 +0000

Click The Link Below For The Entire Article

press-scan_revenue-online.pdf

Advertising Age 11.27.06

heavypr — Mon, 27 Nov 2006 19:25:54 +0000

Simon Assaad has felt it. The co-founder of Heavy.com has had to attract advertisers’ attention with heavily customized ad deals on his young male-centered site, tailoring large-scale, one-off packages for advertisers to persuade them to pony up the big bucks they normally reserve for the big four or five…

Click Here For The Entire Article